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Inhalt
The mid-20th century saw a significant expansion in the purchase of consumer goods and in the use of credit. Originally published in 1979, this book presents a review of some of these developments, together with an evaluation of some of the techniques of control over abuses in the marketing of consumer goods.
Bibliografische Angaben
Inhaltsverzeichnis
Schlagworte
Inhalt
The mid-20th century saw a significant expansion in the purchase of consumer goods and in the use of credit. Originally published in 1979, this book presents a review of some of these developments, together with an evaluation of some of the techniques of control over abuses in the marketing of consumer goods.