Commercial Nationalism

Selling the Nation and Nationalizing the Sell

This book intervenes in discussions of the fate of nationalism and national identity by exploring the relationship between state appropriation of marketing and branding strategies on the one hand, and, on the other, the commercial mobilization of nationalist discourses.

Oktober 2015, ca. 202 Seiten, Palgrave Studies in Communication for Social Change, Englisch
Springer EN
978-1-137-50098-4

Weitere Titel der Reihe: Palgrave Studies in Communication for Social Change

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