An Analysis of Amos Tversky and Daniel Kahneman's Judgment under Uncertainty

Heuristics and Biases

For decades, social scientists had used a mythical figure to describe how humans make decisions: homo economicus. He was logical and conscientious. To make a decision, he would evaluate all the options open to him, then choose the most rational course of action.

Juli 2017, ca. 95 Seiten, The Macat Library, Englisch
Taylor and Francis
978-1-912128-94-5

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