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Agent of Influence

How to Use Spy Skills to Persuade Anyone, Sell Anything, and Build a Successful Business

Inhalt

Business sense is spy sense.

Do you have what it takes?

Common wisdom has held that the most successful businesspeople in the world possess fancy degrees and unlimited access to wealth and connections. But the truth is that education and connections don’t matter if one doesn’t have the skills with which to use them. Spies, however, have spent their careers learning how to successfully persuade others. In fact, intelligence officers are among the best salesmen in the world.

And the product they sell? Loyalty to the United States.

Whether we realize it or not, each one of us is a salesman. Every day, we sell our talents, values, and ideas to colleagues, friends, and even our partners. At the office, we maneuver in code to receive promotions, higher salaries, and recognition.

In Agent of Influence, former CIA officer and New York Times bestselling author Jason Hanson pulls back the curtain on how anyone can use spy tactics to become a more successful and business-conscious individual. Hanson will teach us how to spot the perfect business opportunity and make money by using the SADR cycle of “spotting,” “assessing,” “developing,” and “recruiting.” He will zero in on skills such as alliance building, matching and mirroring, and building bridges between people, showing us how we can more confidently maneuver in our professional and personal lives.

Bibliografische Angaben

Juni 2019, 288 Seiten, Englisch
Harper Collins (US)
978-0-06-289274-4

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