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Gesamtkatalog

Catalogue complet

Samit J: The Second ACT Advantage

The Second ACT Advantage

Monetize Your Wisdom, Master Longevity, and Build an Unforgettable Legacy

Lead compliant, efficient and resilient transport operations with complete confidence. Lowe's Transport Manager's and Operator's Handbook 2027 is the definitive operational and compliance guide for senior transport managers, fleet operators, hauliers and logistics leaders responsible for professional competence, risk management and regulatory assurance. Updated and edited by industry expert Ashley Rimmer, this trusted handbook provides authoritative, up-to-date guidance on the legal, technical and operational requirements governing the UK transport and haulage sector. Now in its fully updated 57th edition, it reflects the latest statutory changes, regulatory decisions and enforcement priorities shaping day-to-day transport operations. You will gain clear guidance on how to: - Interpret current UK transport law and regulatory obligations - Maintain operator compliance and professional competence - Manage driver licensing, conduct and working time rules - Ensure vehicle maintenance, safety and inspection standards &gt;Essential for those accountable for governance, compliance and operational performance, Lowe's Transport Manager's and Operator's Handbook 2027 equips senior professionals with the confidence, clarity and authority to operate legally, safely and efficiently in today's transport industry. Themes include: transport compliance, operator licensing, fleet management, road traffic law, regulatory change, professional competence

Lowe's Transport Manager's and Operator's Handbook 2027

Impactful Strategies for Incumbents and Start-Ups

Unlocking the Future of Fintech

Apply entrepreneurial thinking to build sustainable marketing strategies in resource-limited environments. Principles of Entrepreneurial Marketing by Paul Booth and Zach Thompson is designed for undergraduate and postgraduate students studying marketing, entrepreneurship and small business management. Aligned to core modules in entrepreneurial marketing and venture creation, this textbook equips students with the fundamental knowledge and applied skills required to design effective marketing strategies in start-up and growth-focused contexts. This textbook provides a structured framework that guides students through identifying market opportunities, developing new ventures and crafting marketing strategies that support sustainable growth. From understanding the customer journey to developing pricing strategy, brand purpose and digital presence across ecommerce platforms and social media, this book connects theory directly to entrepreneurial action. This textbook includes: - A step-by-step entrepreneurial marketing framework with defined learning deliverables - Guidance on pricing, digital marketing, customer journey mapping and growth planning - Activities such as building a content calendar, planning an ad campaign and developing a brand identity kit - Real-world examples and entrepreneur interviews linking theory to venture creation, including from BigBelly (USA), Inspired Bicycles (UK), Pauline Cosmetics (Kenya) and Mecado Libre (South America) &gt;Whether studying marketing, entrepreneurship or preparing to launch a venture, Principles of Entrepreneurial Marketing provides students with the strategic tools and practical confidence to build innovative, market-driven businesses.

Strategy and Applied Practice

Principles of Entrepreneurial Marketing

Leading experts on greenwashing offer a playbook for achieving competitive advantage by combatting misleading claims and building trust. Greenwashing has reached epidemic proportions, and consumer confidence in business sustainability commitments is falling. Those most affected by greenwashing are genuine green firms, and companies truly committed to sustainability goals can find it hard to communicate their commitments and distinguish themselves in this sea of greenwash. These companies need to confront their rivals head on to win the trust of stakeholders. From Greenwash to Green Trust offers a new paradigm for how to gain and maintain competitive advantage in a world of exaggerated green claims. &nbsp;&nbsp;Building on more than a decade of research on greenwashing, Tom Lyon and Wren Montgomery offer a three-step approach for companies determined to rise above their greenwashing competitors:&nbsp;&nbsp; <ul> 	<li> 		Understand why trust has been broken: First, learn how greenwashing works, and hurts, in today's world.&nbsp;&nbsp; 	</li> 	<li> 		Build trust: Then, look in the mirror, acknowledge your own shortcomings, and substantiate your company's commitment to sustainability goals. 	</li> 	<li> 		Leverage trust: Finally, create powerful relationships to outcompete greenwashers and turn integrity into lasting advantage. 	</li> </ul> In the end, the message of From Greenwash to Green Trust is a positive one. While there are plenty of businesses doing the "right" thing on sustainability, with this novel strategic approach to beating greenwashing, businesses can center transparency and trust—to restore consumer confidence and support rapid growth.

How Honest Firms Win in a World of Spin

From Greenwash to Green Trust

Managing and Leading for Social Justice

Gudang Garam follows the life of Gudang Garam founder Surya Wonowidjoyo's family through his early years, beginning in the early 1920s when his family moved from China Fuzhou to Indonesia, and traces his life from utter poverty as an Indonesian diaspora to founding the cigarette factory in Indonesia in the 1980s. In a parallel story, we follow the life of a young beautiful ballerina- Lelly, who eventually becomes the third wife of Surya in a romantic love story.

Gudang Garam

Reducing taxes is one of the best ways to boost your business's bottom line. Tax Savvy for Small Business is your one-stop guide for understanding how your business is taxed and how you can reduce your taxes. This book shows you how to: <ul> <li>deduct operating expenses</li> <li>deduct travel, vehicle, and meal expenses</li> <li>take advantage of tax credits</li> <li>write off long-term assets</li> <li>compare business structures</li> <li>keep solid business records, and</li> <li>handle an IRS audit.</li> </ul> This completely updated edition covers changes in tax rates, deductions, and credits. Tax Savvy for Small Business is the up-to-date resource you need to maximize your deductions and boost your business's bottom line.

A Complete Tax Strategy Guide

Tax Savvy for Small Business

Every Airbnb Host's Tax Guide is a clear, practical resource for U.S. short-term rental hosts. Packed with up-to-date information, you'll learn everything you need to know about short-term rental taxes in Every Airbnb Host's Tax Guide. This book is the essential, easy-to-follow reference for U.S. short-term rental hosts to learn about how to save on taxes, maximize deductions, and stay compliant with current IRS rules. Whether you rent your property through Airbnb, Vrbo, or another platform, you want to make sure you understand all the tax rules, including the 20% pass-through deduction. Every Airbnb Host's Tax Guide tells rental hosts everything they need to know about taxes for short-term rentals, including deductions they may take, depreciation, when short-term rentals are tax-free, and how to report rental income. This new edition also has information on how short-term rental hosts can protect themselves from IRS audits, as well as strategies for deducting rental losses. It also discusses how the One Big Beautiful Bill Act (the massive tax reform law passed in 2025) affects short-term rental hosts. Take all the short-term rental deductions to which you're entitled, pay no more tax than is legally required, and stay out of trouble with the IRS. This book provides all of this information in a practical, easy-to-understand way. All short-term rental hosts in the United States can benefit from this comprehensive tax guide. Every Airbnb Host's Tax Guide is the first, and still the best, of its kind.

Every Airbnb Host's Tax Guide

Expertise, Entrepreneurship, Greater Impact

The Public Health Consultant

Understand the importance of employee engagement to build psychological wellbeing in organizations. Principles of Employee Engagement by Ramnik Singh is an outcome-focused textbook for upper-level undergraduate and postgraduate students studying Human Resource Management, organizational behavior and leadership. Grounded in organizational psychology and contemporary HRM practice, it equips students with the concepts and practical skills needed to understand, design and sustain employee engagement in diverse organizational contexts. The textbook explores the psychological foundations of engagement, including motivation, trust and safety, and examines how these concepts translate into effective HR policies and leadership practice. Students are guided through the measurement of engagement, the design of employee experience and the future challenges shaping engagement at work. This textbook includes: - Clear definitions of employee engagement and common misconceptions - Insight into the psychology of engagement, wellbeing, trust and psychological safety - Reflective questions and exercises to apply HRM frameworks to workplace scenarios - Real-world examples from organizations such as Microsoft, Netflix, Airbnb, Shopify and Zoom &gt;Whether studying HRM or preparing for leadership roles, this textbook enables students to evaluate engagement strategies critically and apply evidence-based approaches to build positive and sustainable workplaces.

A Practical Approach for Human Resource Management

Principles of Employee Engagement

Learning experience design is at a turning point. AI is accelerating how learning is created and delivered, but it has also raised familiar challenges around attention, motivation and engagement. As organisations rush to adopt new tools, many learning strategies still rely on outdated assumptions about content, courses and control. Learning Experience Design shows how to redesign learning for this new reality while remaining grounded in how people learn best. This edition explores how AI and generative technologies can be used to create learning experiences that are adaptive, engaging and social, rather than automated. It demonstrates how learning can respond to learner data, context and performance needs, using generative text, images, audio and video alongside personalised learning journeys, simulations, games, workflow learning and performance support. Throughout the book, the learning designer is redefined as an Expert-in-the-Loop: someone who combines learning science, emotional and social insight, and technological capability to guide and govern AI-enabled learning systems. Drawing on current research and real-world examples, the book addresses critical challenges such as skills sustainability, ethical data use and the changing role of subject matter experts. With new content on managing AI learning projects and designing learning in the flow of work, this edition provides senior learning leaders and designers with a practical, future-ready framework for building scalable, human-centred learning ecosystems.

How to Build Effective Learning in the Age of AI

Learning Experience Design

The Second ACT Advantage

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