Predictive Analytics and Generative AI for Data-Driven Marketing Strategies
The book provides an in-depth exploration of cutting-edge technologies and how they are used to support data-driven marketing strategies and empower organizations to make the right decisions.
décembre 2024, env. 276 pages, Artificial Intelligence, Machine Learning, Data Analytics and Automation for Business Management, Anglais
Taylor and Francis
978-1-03-274891-7