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NEW YORK TIMES BESTSELLER It's impossible to build a successful business without a solid, targeted social media platform.

Hyatt M: Platform

Platform

Get Noticed in a Noisy World

Learn how to increase engagement, brand reach and conversion rates by implementing an evidence-based, inclusive content marketing strategy with strategic AI integration.

Strategies to Make Your Content Intentional, Engaging and Effective

High-Impact Content Marketing

J.K. Lasser

The most up-to-date entry in America's #1 all-time best-selling personal tax guide J.K. Lasser's Your Income Tax 2026: For Preparing Your 2025 Tax Return delivers practical and hands-on guidance for everyday people preparing to file their taxes for the 2025 calendar year. You'll find timely and up-to-date info about the latest changes to the US tax code, as well as worksheets and forms you can use to make filing your taxes easier. You'll get the most current insight on how to maximize your credits and deductions, keeping more money in your pocket. In the latest edition of this celebrated and best-selling series, you'll find: <ul> <li>Special features that walk you through the most recent Tax Court decisions and IRS rulings that determine how your deductions and credits will work</li> <li>Simple tips and tricks on how to properly file your taxes, as well as tax planning strategies that save you and your family money</li> <li>Full updates on the One Big Beautiful Bill Act and how it could impact your tax</li> <li>A revised and expanded section on cryptocurrency.</li> </ul> Trusted by hundreds of thousands of Americans for over 80 years, J.K. Lasser's Your Income Tax 2026 is the perfect resource for everyone looking for the latest and most up-to-date personal tax information to make filing their next tax return a breeze.

For Preparing Your 2025 Tax Return

J.K. Lasser's Your Income Tax 2026

From two leaders of the FIRE (Financial Independence, Retire Early) movement, an essential guide to the finances of having and raising kids no matter the size of your budget New parents are often stressed about their finances. Even Kristy Shen and Bryce Leung—who both retired at age 30 with over a million dollars in the bank—worried about the cost of becoming parents. Leaders of the FIRE (financial independence, retire early) movement, Kristy and Bryce may not be experts at parenting, but they are experts at saving. In this book, they reveal how to: <ul><li>Make your money work harder than you do</li><li>Avoid the pressure to buy baby gear you don’t need</li><li>Find your nest, optimize transportation, and hack childcare</li><li>Go on unlimited family vacations</li><li>Give your child a world-class education</li></ul> Each chapter in this book is filled with money-saving tips—and more money means less stress, which leads to happier families. The financial advice in this book is tailored to help you reduce your stress so that your family can thrive.

Outsmart Big Baby, Save on Childcare, and Secure Your Family's Financial Future

Parent Like a Millionaire (Without Being One)

Build a customer culture that drives consistent, human-centred business results.


Customer Passion by Steven Van Belleghem is a practical, evidence-based guide for managers, team leads and business strategists who want to translate customer-centric principles into measurable performance. Moving beyond theory, it offers a framework for embedding customer-first behaviour into everyday operations through 101 actionable steps, proven strategies and real-world case studies.


You'll discover how to:
- Apply customer experience principles that improve engagement and loyalty
- Implement practical models that turn empathy into operational excellence
- Optimize processes to align automation with authentic human connection
- Develop consistent habits that create emotional impact and brand trust
- Build credibility by applying frameworks used by leading global organizations


Grounded in real-world insight and shaped by global best practice, Customer Passion helps professionals bridge the gap between intention and execution. It equips leaders to implement change, influence culture and strengthen business value through a customer-first approach.


Themes include: customer strategy, experience design, behavioural frameworks, culture change, AI integration, service optimization

101 Ways to Meet Customer Expectations and Stand Out

Customer Passion

Retail Marketing in the Modern Age explores contemporary concepts and strategies essential to building successful retail brands globally. The book captures the essence of modern retail marketing by examining both traditional and extended elements of the retail mix in today's dynamic, evolving business environment. It provides a comprehensive understanding of how digital transformation, driven by technologies such as AI, ML, VR, AR, IoT, Blockchain, cloud computing, and data analytics, along with advanced PoS systems, CRM platforms, ERP systems, and RFID technology is reshaping integrated marketing communication, brand campaigns, merchandise management, category management, assortment planning, personalization, and the shopping experience, reflecting the purpose and promise of a brand.Focusing on emerging trends, the book explores new formats and business models, with emphasis on omni-channel retailing and its key constituents. It also addresses the tangible and intangible aspects of retailing, offering insights into how to achieve deeper customer engagement and patronage loyalty. It provides an in-depth overview of contemporary retail design elements, store ambiance, visual merchandising, planograms, and fixtures. Latest, practical insights on Human Resource Management, managing luxury brands, building curated Private Label Brands, mall operations, location strategies, Public Relations, influencer marketing, loyalty programs, and sustainability initiatives provide a holistic outlook.Designed for students, researchers, and professionals in Retail Management, Marketing, and Branding, this book combines theory with practical applications. Through real-world examples, case studies, and illustrations, it equips readers with critical skills to navigate the complexities of modern retail marketing.

Retail Marketing in the Modern Age

Discover a foolproof method for crafting customer-centric copy that converts visitors into leads and leads into sales—while staying true to your brand. The most effective copywriters aren’t wordsmiths—they’re salespeople. They follow a hidden system that helps them sell anything, from tech to subscriptions to experiences. They work with their marketers to engineer deliberate, strategic messaging. They understand that copy that sounds good isn’t the same as copy that sells. Their secret? Start with the customer, not the brand. Drawing on her experience as the inventor of conversion copywriting and decades of consulting for brands like AWS and Canva, Joanna Wiebe demonstrates how most copywriting fails to connect with its audience—and offers a time- and industry-tested alternative that generates leads and revenue at scale. As a copyseller, learn to: <ul> <li>Skip brainstorming and pinpoint your core message by listening to new leads and customers</li> <li>Replace guesswork with a foolproof message matrix that increases your chances of delivering the right message at the right time on the right channel</li> <li>Troubleshoot tractionless copy and use formulas to find messaging that pops</li> <li>Understand how AI tools like ChatGPT and Claude are changing the industry and how best to leverage them in your practice</li> <li>Connect with marketers and salespeople to strategize and and create copy that energizes your team</li> </ul> Transform your copywriting into salesmanship in print. With The Copyselling System’s surefire system, you can streamline your writing process to create dynamic, customer-focused, brand-friendly copy that sells.

The Secret System for Driving Conversions and Maximizing Revenue

The Copyselling System

Behavioral Finance (Aka Your Emotions About Money) Made Simple. The real reason most people stay stuck with money isn't a lack of knowledge. It's the emotions driving their decisions. For the first time, a Ramsey Personality has broken down the emotional side of money in a way that's simple, practical and doable. In What No One Tells You About Money, Jade Warshaw bridges the gap between what you know and what you actually do--giving you the emotional tools no one ever taught you. Jade pairs honest, personal stories with a clear, guided process that'll help you spot your emotions, break old cycles, and finally make real progress. Inside, you'll learn how to: <ul> <li>Identify the emotional roots behind your daily money decisions</li> <li>Use a simple emotional check-in to see what's blocking your progress</li> <li>Recognize the five emotions that sabotage your money habits</li> <li>Build the resilience to stick with your plan long-term</li> <li>Create systems--with milestones, audits and accountability--that make momentum automatic</li> </ul> What No One Tells You About Money is a step-by-step road map for changing your money behaviors from the inside out--so you can finally move forward with confidence.

The Real Key to Getting Unstuck from Someone Who's Been There

What No One Tells You about Money

Know More, Make More, Give More: Learn how to make more money and transform your life

Money

DISCOVER OVER 150 VALUABLE STRATEGIES TO MASTER B2B MARKETING WITH THIS EXTENSIVE HOW-TO GUIDE 150+ More Best Practices for B2B Marketing Success, a follow-up to&nbsp;250+ Best Practices for B2B Marketing Success,&nbsp;is a step-by-step guide to becoming a leading B2B marketing professional. Alexander Kesler, a seasoned marketing practitioner and thought leader, wrote this book as the ultimate resource for every level of B2B professional, from those taking their first steps into the B2B marketing world to the most experienced marketers. 150+ More Best Practices for B2B Marketing Success&nbsp;synthesizes best practices that can take years to learn into an easy-to-understand (and easy-to-implement) guide. The information in this book is proven, ready-to-use, and contains steps that most marketers can apply right away—on everything from crafting content to measuring its effectiveness at the campaign’s end. Short and to the point, marketers can apply the advice presented here at any point in their career, from college to the boardroom, for any business.&nbsp;Each practice is broken down into an easily digestible snapshot that lays out the most effective ways to implement each strategy. If you are a digital marketing or business leader who grapples with the problems and challenges of today’s multi-faceted and ever-evolving industry, 150+ More Best Practices for B2B Marketing Success&nbsp;will help you implement proven strategies into your own B2B marketing initiatives with accomplished ease.

Next-Level Strategies

150+ Best Practices for B2B Marketing Success

Personal Finance in Your Twenties and Thirties

Get a Financial Life

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