Marketing High Profit Product/Service Solutions
De:
More RogerMarketing High Profit Product/Service Solutions addresses one of the most exciting and growing strategic marketing opportunities facing product and service companies - 'bundling'. Many customers want bundled products and services which represent integrated solutions to their problems, rather than buying individual products and services piecemeal.
avril 2013, env. 208 pages, Anglais
Taylor and Francis
978-1-4094-4856-3
Taylor and Francis
978-1-4094-4856-3

