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Free Revealing

Free Revealing

How Firms Can Profit From Being Open

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Using the example of corporate OSS engagement, Oliver Alexy shows how free revealing can be carried out both effectively and efficiently by companies. He evaluates potential advantages and disadvantages and looks at related organizational processes to understand how this practice diffuses within the corporation and how firms can use it successfully.

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février 2009, 214 pages, Innovation und Entrepreneurship, Anglais
GABLER
9783834980687

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