<p><b>Understanding Digital is the Most Critical Skill of the Decade</b></p><p>Every business is a digital business and understanding digital is probably the most critical skill of the decade, as the pandemic has accelerated the journey to digital work and lifestyles.</p><p>Digital includes design, data, and numerous technologies, from APIs to Blockchain and from Cloud to Artificial Intelligence, and it can be daunting for non-technology people to work through the concepts as well as all the jargon. We can’t all be experts on these areas but for most of us, whatever our profession, <b>doing digital is no longer optional.</b></p><p>This book will give you both a conceptual framework to understand digital, as well as an execution model (Connect-Quantify-Optimize) to actually <i>do</i> digital, in a simple and engaging way.</p>