Consumer Management in the Internet Age
How Customers Became Managers in the Modern Workplace
This book analyzes online consumer management, a practice in which customers monitor, report on, and discipline workers through posting online reviews. Through examining reviewer communities, the author analyzes the ways in which our need for collective purpose is increasingly transformed into profit production under modern capitalism.
février 2019, env. 144 pages, relié, Anglais
Ingram Publishers Services
978-1-4985-9221-5
Ingram Publishers Services
978-1-4985-9221-5