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For the Better / LF

For the Better

This textbook will show students how to develop, implement and evaluate effective digital marketing with coverage of the latest trends and considerations including AI and sustainability.

Design, Implement and Measure Effective Campaigns

Digital Marketing in Practice

Undercover with the Next Generation of Cyber Fraudsters

Scam Nation

In Common

This book pays homage to a rock band that has most influenced alternative culture, the Grateful Dead. It critically discussing the evolution of the libertarian spirit in the USA, which was born and developed in the 1960s and merged in the last three decades into a libertarian ideology, based on individual freedom, antistatalism and the primacy of the spirit of the self-made man. Examining how this transition was functional, on the one hand, to high-tech digital innovation and, on the other, to the spirit of new platform capitalism. Andrea Fumagalli suggests that the process of capturing the libertarian spirit for capitalist purposes, which represents one of the clearest examples of "life subsumption", the acknowledgment that the life of individuals at the very moment that it triggers processes of social cooperation is a potential source of subversive behaviour, and how this can turn into a powerful tool for today's capitalist valorisation.

This book pays homage to a rock band that has most influenced alternative culture, the Grateful Dead. It critically discussing the evolution of the libertarian spirit in the USA, which was born and developed in the 1960s and merged in the last three decades into a libertarian ideology, based on individual freedom, antistatalism and the primacy of the spirit of the self-made man. Examining how this transition was functional, on the one hand, to high-tech digital innovation and, on the other, to the spirit of new platform capitalism. Andrea Fumagalli suggests that the process of capturing the libertarian spirit for capitalist purposes, which represents one of the clearest examples of "life subsumption", the acknowledgment that the life of individuals at the very moment that it triggers processes of social cooperation is a potential source of subversive behaviour, and how this can turn into a powerful tool for today's capitalist valorisation.

Financial Psychedelia and the Commons

This book considers the derivative action, an important corporate governance tool which is commonly considered to serve two basic functions, i.e., enabling shareholders to gain redress for a wrong done to their company and deterring potential breaches of directors’ fiduciary duties. This book critically examines the derivative action from theoretical, evolutionary, and comparative perspectives. It considers how controversial issues such as locus standi, demand requirements, indemnity cost orders, information asymmetry and res judicata are approached in selected civil law countries as well as throughout the Commonwealth. The book also assesses whether derivative litigation could fulfill a similar role in China, which is one of the most rapidly developing economies in the world, yet lacks adequate corporate governance mechanisms. The ultimate aim discussed in the book is how to establish a remedial mechanism which makes derivative actions more accessible and consistent, while maintainingthe balance between corporate efficiency and protecting minority shareholders’ interests. Lastly, based on different approaches in the latest reforming infrastructure, it explores whether there is a general converging trend for derivative actions between the two major legal systems.

This book considers the derivative action, an important corporate governance tool which is commonly considered to serve two basic functions, i.e., enabling shareholders to gain redress for a wrong done to their company and deterring potential breaches of directors’ fiduciary duties. This book critically examines the derivative action from theoretical, evolutionary, and comparative perspectives. It considers how controversial issues such as locus standi, demand requirements, indemnity cost orders, information asymmetry and res judicata are approached in selected civil law countries as well as throughout the Commonwealth. The book also assesses whether derivative litigation could fulfill a similar role in China, which is one of the most rapidly developing economies in the world, yet lacks adequate corporate governance mechanisms. The ultimate aim discussed in the book is how to establish a remedial mechanism which makes derivative actions more accessible and consistent, while maintaining the balance between corporate efficiency and protecting minority shareholders’ interests. Lastly, based on different approaches in the latest reforming infrastructure, it explores whether there is a general converging trend for derivative actions between the two major legal systems.

The Comparative Perspectives on Derivative Actions

Corporate Governance in China

A year of HBR's essential thinking on tech--all in one place.From gen AI to EVs to advanced digital collaboration tools, new tech innovations are reshaping organizations from the factory floor to the C-suite. What should you and your company be doing right now to take advantage of the opportunities these technologies are creating--and to avoid falling victim to disruption?The Year in Tech, 2026: The Insights You Need from Harvard Business Review will help you understand what the latest and most important applications of new tech mean for your organization and how you can use them to compete and win in today's turbulent business environment.Business is changing. Will you adapt or be left behind?Get up to speed and deepen your understanding of the topics that are shaping your company's future with the Insights You Need from Harvard Business Review series. Featuring HBR's smartest thinking on fast-moving issues--blockchain, cybersecurity, AI, and more--each book provides the foundational introduction and practical case studies your organization needs to compete today and collects the best research, interviews, and analysis to get it ready for tomorrow.You can't afford to ignore how these issues will transform the landscape of business and society. The Insights You Need series will help you grasp these critical ideas--and prepare you and your company for the future.

The Insights You Need from Harvard Business Review

The Year in Tech, 2026

Whilst there are many books which deal with decision making in a general, process or mathematical sense, there are very few books which address the nature of poor decision making and particularly how to avoid decisions with unintended consequences and surprises. This book is unique in that it has taken a military intelligence concept from the CIA and applied it to the corporate world. As such it offers a fresh perspective on the decision making process. This book will provide the reader with a clear understanding of the nature of blowback, how to assess it and how to avoid it.

Whilst there are many books which deal with decision making in a general, process or mathematical sense, there are very few books which address the nature of poor decision making and particularly how to avoid decisions with unintended consequences and surprises.   There are plenty of sources of influence on any significant decisions within business; the politics or culture of the organization (or of the environment in which it operates); the passage of time following the decision; the availability of information; the behaviour of customers, stakeholders or activitists and the impact of fear, greed or panic on their view of the situation.  Andrew Holmes provides readers with the means to understand the nature of this influence; how to model the potential for blowback on any decisions that you may be planning, along with a series of tools and techniques for mitigating or avoiding blowback.  Every week all sorts of organizations find their reputation, their share price or even their very business, under pressure because of the consequences or blowback from poor or hasty decisions. Andrew Holmes book provides you with an understanding of the phenomenon as well as a very practical guide to more resilient decision making.  This book will provide the reader with a clear understanding of the nature of blowback, how to assess it and how to avoid it.

How to Avoid Unintended and Undesired Consequences in Decision-Making

Blowback in Business

What’s Stopping You?

Understanding and preventing financial misconduct

The Fault Lines of Finance

The objective of a business continuity plan is to ensure that your business will be able to continue operating in the event of a disruption in service caused by a natural or man-made incident. This book provides a framework for businesses to assess their general and specific risks, determine measures to counter these risks, and establish a business continuity plan that will work regardless of the type of disruptive event. Written by a leading expert in the field, this text is a must-read for experienced professionals as well as those just starting out.

The objective of a business continuity plan is to ensure that your business will be able to continue operating in the event of a disruption in service caused by a natural or man-made incident. This book provides a framework for businesses to assess their general and specific risks, determine measures to counter these risks, and establish a business continuity plan that will work regardless of the type of disruptive event. Written by a leading expert in the field, this text is a must-read for experienced professionals as well as those just starting out.

How to Build an End to End Business Continuity Program

Design and implement a strategic workforce plan to meet your business goals with this practical guide written for senior HR practitioners.

Design, Implement and Measure Workforce Plans to Drive Business Results

The Strategic Workforce Planning Handbook

And the Truth About Finding Financial Freedom

Seven Myths About Money

A year's worth of management wisdom, all in one place.We've combed through the ideas, insights, and best practices from the past year of Harvard Business Review to help you get up to speed fast on the relevant concepts driving business today. Discover new ideas and sample the latest thinking from our vast array of management experts. Revisit these topics now to make sure your organization is incorporating the best, most up-to-date practices, or keep this book as a reference so that you can turn to these memorable pieces when you need them the most. The collection includes articles on leadership, innovation, and strategy, as well as articles that will help you manage yourself and others.HBR's 10 Must Reads are definitive collections of classic ideas, practical advice, and essential thinking from the pages of Harvard Business Review. Exploring topics like disruptive innovation, emotional intelligence, and new technology in our ever-evolving world, these books empower any leader to make bold decisions and inspire others.

The Definitive Management Ideas of the Year from Harvard Business Review

HBR's 10 Must Reads 2026

For the Better

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