Finding Your MOBO is a comprehensive, inspirational tool book which empowers the next generation of entrepreneurs by drawing on Kanya King's inspiring career path and acclaim with MOBO.
Up to 10 percent of working British adults have aspirations of owning their own businesses, but starting that journey can be daunting, enthralling, frustrating, demoralising and liberating all at once. Finding Your Mobo is the inspiring manual that will give young dreamers the confidence, reassurance and support to carve their own path to success.
Specifically addressing the challenges common to minority entrepreneurs, Kanya King shows readers how to carve their own path to success - even in the face of discrimination, self-doubt and failure. Using lessons learned from her early career through to the founding of the MOBO brand, as well as advice curated from a host of influential figures and industry leaders, she demonstrates how the right attitude, passion, persistence and self-discipline can help you succeed when you strike out on your own.